Final presentation!
In a group we went around and decoded another class members book, and talked about what we learnt over the course of this studio. It was really pleasing to hear positive comments about my booklet and that it was being relatively easily decoded.
Here are screenshots of my final booklet:
RATIONALE:
When deciding on what to do for my topic, I wanted to do
something unique and different, but I found it quite a challenge to think of
something that hadn’t been done before. I tried to think of what I liked about
Wellington and activities I was interested in currently. Being in a new
relationship meant I felt the “warm-fuzzies” of romance and it spurred the idea
of looking at activities for couples in Wellington. I initiallly had a lot
of ideas of romantic activities in the
capital but everyone’s idea of romance is different so Fay suggested I play on
cliches. After brainstorming romantic cliches I decided to to use a colour
scheme of reds/pinks/whites – soft colours, and use hearts and soft, fluid
imagery to try and generate that feeling of “love” and “romance”. It took me a
while to get back into the swing of things, and it wasn’t until I had the idea
of creating some hand-generated imagery – drawings, watercolours – that I got
inspired, and it was after creating this imagery that my compositions started coming
together successfully. The typography in my booklet is structured and provides
grounding for my flowing imagery. I love working with image and type and always
find it an interesting and exciting process. The initial ideas I generate
always transform so much and it’s really cool looking back on that process and
seeing how far and idea has come. There were two ideas that struck a chord with
me and I will take forward into future projects; it really is the little
changes that can make a big difference and good type shouldn’t be noticed.







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